The 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. The current season is now closed.

Campaign

Global Campaign Integrated Campaign Local Campaign Mobile Campaign Multi-Platform Campaign Social Good Campaign

Single Platform

Clubhouse NEW! Discord NEW! Emerging Platform Facebook Facebook Messenger Instagram LinkedIn Pinterest Reddit Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat Weibo WhatsApp YouTube

Overall Presence

Clubhouse Presence NEW! Discord Presence NEW! Emerging Platform Presence NEW! Facebook Messenger Presence NEW! Facebook Presence Instagram Presence LinkedIn Presence NEW! Multi-Platform Presence NEW! Pinterest Presence NEW! Reddit Presence NEW! Snapchat Presence TikTok Presence Triller Presence NEW! Tumblr Presence NEW! Twitch Presence NEW! Twitter Presence WeChat Presence NEW! Weibo Presence NEW! WhatsApp Presence NEW! YouTube Presence

Influencer & Celebrity Brand Partnership

Emerging Platform Partnership NEW! Facebook Partnership Instagram Partnership Multi-Platform Partnership Snapchat Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images UX/UI Visual Effects NEW!

Video

360 Video Augmented Reality Comedy Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Short Form Video Stories NEW! Vertical Video NEW! Video Ad Virtual Reality

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Games Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Content and Media

Audio Clips NEW! Blogs NEW! Branded Content Branded Podcast Branded Series Clapback NEW! Contest or Promotion Data Visualization Emojis Filter/Lens GIFs Hashtag Meme Native Advertising Newsletters NEW! Podcast Podcast Mini Series Polls & Surveys Single Post or Activation NEW! Stickers NEW! User-Generated Content Voice NEW!

Strategy & Engagement

Artificial Intelligence Call to Action Chatbots Community Management Creative Use of Technology Customer Service Employee Engagement NEW! Fundraising NEW! Gamification Geo-Targeting NEW! Globalization NEW! Humor Insights & Trends NEW! Integration with Live Television Large Media Buying Strategy LGBTQ Community Engagement Localization Media Buying Strategy on a Shoe-String Micro-Influencer Strategy Mid-Range Media Buying Strategy Multicultural Community Engagement Music & Dance Organic Promotion Paid & Amplification NEW! Physical and Digital Convergence Public Service Announcement Real Time Media Buy Real Time Response Shopping NEW! Storytelling Takeovers NEW!

Virtual

Digital Pivot Immersive Online Event/Activation Remote Production

Art Direction

This award honors art direction on social media and digital. Work that is either standalone or part of greater campaign is eligible. Creative integrity, strategic integration, shareability and effectiveness will be considered.

See previous winners and honorees here.
Art Direction
ALTER EGO Avatar Transformations
In 2021, FOX Entertainment launched the world’s first-ever avatar singing competition series. Using…
Art Direction
Art as a Means to Inform and Inspire our Audience
AJ+ is made up of a diverse group of artists from around the globe: storytellers, explorers, creato…
Art Direction
Delta Variant Force
Despite the introduction of three effective vaccines, COVID-19 continued to ravage much of the Unit…
Art Direction
El Pollo Loco - Dia de los Muertos
Día de los Muertos is one of the most cherished holidays in Mexican culture, and consequently, a ma…
Art Direction
Facebook Community Awards
Facebook Community Summit (FCS) is Facebook's yearly moment to spotlight groups that build flat-out…
Art Direction
French's MustSwitch
French’s declared 2021 “The year of the sandwich.” Overall, our charge was to get our mustard on on…
Art Direction
French's Mustard Buns
In 2021, McCormick saw an opportunity to grow French’s share of host food occasions as a way to dri…
Art Direction
Iconic Covers by TIME Rebuilt by LEGO
After launching a global study, LEGO found that only half of parents encourage their daughters to p…
Art Direction
Journey Through Santa Cruz
In 2021, Hyundai planned to launch its first ever Santa Cruz, creating a category unlike any other …
Art Direction
Netflix Home of True Crime
The True Crime genre has exploded in popularity, spilling across and filling every media format – f…
Art Direction
TCL ELECTRONICS - WHAT SCARES THE SCARIEST PEOPLE?
TCL wanted to bring brand awareness to the quality of their televisions during a low period in sale…
Art Direction
Tech Hard
Within the technology and computer electronics space, all advertising tends to look the same. Sleek…
Art Direction
This Is #MYgraine
As the premier head pain expert over the last 60 years, Excedrin is always looking to better unders…
Art Direction
Wiener Social: "I Am Your Father"
Wienerschnitzel brings a quirky and playful attitude to fast food by having “fun with food” on its …