The 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. The current season is now closed.

Single Post or Activation

This award honors a single post and/or activation that garnered significant attention by "going viral,” or spreading quickly and widely through online shares.
"Take the $500k"
Join in on the "Dinner with JAY-Z or $500k?" debate like only TIDAL could.
#FaceOffChallenge
The objective was to promote the new song ‘Face Off’ by TechN9ne, featuring Joey Cool, King Iso and…
#WarzoneReport
It was the one-year anniversary of Activision’s newest battle royale game: Call of Duty: Warzone. T…
DQ Designer on Break Meme
DQ Designer on Break Viral Facebook Post
In partnership with DQ clients, the Barkley team's objective was to drive engagement and conversati…
GoFundMe Calls on Congress to Help Americans
In February of 2021, GoFundMe analyzed internal data and watched certain trends unfold on our platf…
Going Viral: The Success of the 2010 Metrodome Roof Collapse Anniversary Video
The Metrodome Roof Collapse is a favorite conversation starter for Minnesotans. With the 10-year an…
Green Screen Guy: Frankie LaPenna x NFL & Ravens
In hindsight, our objective looked simple: create viral content? Sure. But the phrase “viral conten…
Grown-ish: Who Gets Married Campaign
Grown-ish follows Zoey Johnson as she heads to college and begins her hilarious journey to adulthoo…
Krystal: CraveTV
Krystal, in partnership with Dagger (AOR), launched Crave TV for the “high” holy holiday, 4/20. The…
MGM Studios | How It Started → How It Ends
The breakout Sundance film, How It Ends, starring Zoe Lister-Jones, was set to release in the summe…
Making the World of Soccer Stand Still
After a quiet summer, the schedule announcement is the first punch of excitement for a team/league.…
Rick and Morty: An Interdimensional Social Experience
Listen up, brohs! If there were an award for putting the most effort into not giving a squanch, we’…
The Naked Truth
Girls are in crisis. Their self-esteem is at an all-time low largely due to the proliferation of so…
The Oakley KATO Virtual Launch
Oakley approached Kamp Grizzly to create a first-of-its-kind product reveal moment that introduced …
The Other Side
In 2021, in the face of Asian hate, Digitas teamed up with Ascend to launch a campaign that would s…
Whirlpool: The Great Microwave Debate
Remember the great “dress” debate? Or maybe Laurel/Yanny rings a bell? Well the night before Memori…