The 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. The current season is now closed.

Campaign

Global Campaign Integrated Campaign Local Campaign Mobile Campaign Multi-Platform Campaign Social Good Campaign

Single Platform

Clubhouse NEW! Discord NEW! Emerging Platform Facebook Facebook Messenger Instagram LinkedIn Pinterest Reddit Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat Weibo WhatsApp YouTube

Overall Presence

Clubhouse Presence NEW! Discord Presence NEW! Emerging Platform Presence NEW! Facebook Messenger Presence NEW! Facebook Presence Instagram Presence LinkedIn Presence NEW! Multi-Platform Presence NEW! Pinterest Presence NEW! Reddit Presence NEW! Snapchat Presence TikTok Presence Triller Presence NEW! Tumblr Presence NEW! Twitch Presence NEW! Twitter Presence WeChat Presence NEW! Weibo Presence NEW! WhatsApp Presence NEW! YouTube Presence

Influencer & Celebrity Brand Partnership

Emerging Platform Partnership NEW! Facebook Partnership Instagram Partnership Multi-Platform Partnership Snapchat Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images UX/UI Visual Effects NEW!

Video

360 Video Augmented Reality Comedy Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Short Form Video Stories NEW! Vertical Video NEW! Video Ad Virtual Reality

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Games Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Content and Media

Audio Clips NEW! Blogs NEW! Branded Content Branded Podcast Branded Series Clapback NEW! Contest or Promotion Data Visualization Emojis Filter/Lens GIFs Hashtag Meme Native Advertising Newsletters NEW! Podcast Podcast Mini Series Polls & Surveys Single Post or Activation NEW! Stickers NEW! User-Generated Content Voice NEW!

Strategy & Engagement

Artificial Intelligence Call to Action Chatbots Community Management Creative Use of Technology Customer Service Employee Engagement NEW! Fundraising NEW! Gamification Geo-Targeting NEW! Globalization NEW! Humor Insights & Trends NEW! Integration with Live Television Large Media Buying Strategy LGBTQ Community Engagement Localization Media Buying Strategy on a Shoe-String Micro-Influencer Strategy Mid-Range Media Buying Strategy Multicultural Community Engagement Music & Dance Organic Promotion Paid & Amplification NEW! Physical and Digital Convergence Public Service Announcement Real Time Media Buy Real Time Response Shopping NEW! Storytelling Takeovers NEW!

Virtual

Digital Pivot Immersive Online Event/Activation Remote Production

Influencer & Celebrity Instagram Campaign

This award honors a brand, agency or organization who effectively and creatively integrated an influencer, celebrity or ambassador into their social media or digital marketing campaign optimized for Instagram.

See previous winners and honorees here.
Instagram Partnership
#OldtheMovie Influencer Campaign
Leverage content creators to drive pre-release awareness around M. Night Shyamalan’s newest film, “…
Instagram Partnership
93rd Oscars Movie Palace Reels
After theaters worldwide were closed due to the global pandemic, the Oscars sought to create an int…
Instagram Partnership
93rd Oscars x Vanity Fair Winner, Nominee & Presenter Portraits
For the first time, the Academy partnered with Vanity Fair and Instagram to create the 93rd Oscars …
Instagram Partnership
@ebaywatches Presents Old School Meets New School
We all crave connection with others who geek out over the same things as us. And when you find that…
Instagram Partnership
Bring The Magic Home
The international popularity of the Harry Potter franchise has spawned books, movies, theme parks, …
Instagram Partnership
Keep Living Smart: Pete Davidson
In 2021, smartwater needed a way to refresh its brand image and introduce people on social to its n…
Instagram Partnership
KitchenAid Presents Design Minded
We were tasked to create content that established KitchenAid major's design perspective. The object…
Instagram Partnership
MGM Studios | How It Started → How It Ends
The breakout Sundance film, How It Ends, starring Zoe Lister-Jones, was set to release in the summe…
Instagram Partnership
Save It, See It
Thanks to an overlooked button on Instagram, Michelob ULTRA started a movement to increase visibili…
Instagram Partnership
Sha'Carri Richardson & Kanye West for Beats Studio Buds
Sha’Carri Richardson captured the world’s attention with her record-breaking 100-meter dash. But as…
Instagram Partnership
The Naked Truth
Girls are in crisis. Their self-esteem is at an all-time low largely due to the proliferation of so…