The 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. The current season is now closed.

Campaign

Global Campaign Integrated Campaign Local Campaign Mobile Campaign Multi-Platform Campaign Social Good Campaign

Single Platform

Clubhouse NEW! Discord NEW! Emerging Platform Facebook Facebook Messenger Instagram LinkedIn Pinterest Reddit Snapchat TikTok Triller NEW! Tumblr NEW! Twitch NEW! Twitter WeChat Weibo WhatsApp YouTube

Overall Presence

Clubhouse Presence NEW! Discord Presence NEW! Emerging Platform Presence NEW! Facebook Messenger Presence NEW! Facebook Presence Instagram Presence LinkedIn Presence NEW! Multi-Platform Presence NEW! Pinterest Presence NEW! Reddit Presence NEW! Snapchat Presence TikTok Presence Triller Presence NEW! Tumblr Presence NEW! Twitch Presence NEW! Twitter Presence WeChat Presence NEW! Weibo Presence NEW! WhatsApp Presence NEW! YouTube Presence

Influencer & Celebrity Brand Partnership

Emerging Platform Partnership NEW! Facebook Partnership Instagram Partnership Multi-Platform Partnership Snapchat Partnership TikTok Partnership Twitter Patnership YouTube Partnership

Design

Animation Art Direction Brand Identity Brand Redesign Graphic Art Images UX/UI Visual Effects NEW!

Video

360 Video Augmented Reality Comedy Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Short Form Video Stories NEW! Vertical Video NEW! Video Ad Virtual Reality

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Games Government & Politics Hospitality Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Content and Media

Audio Clips NEW! Blogs NEW! Branded Content Branded Podcast Branded Series Clapback NEW! Contest or Promotion Data Visualization Emojis Filter/Lens GIFs Hashtag Meme Native Advertising Newsletters NEW! Podcast Podcast Mini Series Polls & Surveys Single Post or Activation NEW! Stickers NEW! User-Generated Content Voice NEW!

Strategy & Engagement

Artificial Intelligence Call to Action Chatbots Community Management Creative Use of Technology Customer Service Employee Engagement NEW! Fundraising NEW! Gamification Geo-Targeting NEW! Globalization NEW! Humor Insights & Trends NEW! Integration with Live Television Large Media Buying Strategy LGBTQ Community Engagement Localization Media Buying Strategy on a Shoe-String Micro-Influencer Strategy Mid-Range Media Buying Strategy Multicultural Community Engagement Music & Dance Organic Promotion Paid & Amplification NEW! Physical and Digital Convergence Public Service Announcement Real Time Media Buy Real Time Response Shopping NEW! Storytelling Takeovers NEW!

Virtual

Digital Pivot Immersive Online Event/Activation Remote Production

Animation

This award honors the most creative and effective use of animations in a social media or digital marketing campaign.

See previous winners and honorees here.
Animation
#MetKids Microscope
#MetKids Microscope was developed as a way to create, share, and encourage STEAM education for stud…
Animation
A Lenovo TrackPoint Halloween
Over the past 2 years, Lenovo’s Worldwide Corporate Social Media Team made the decision to bring a …
Animation
ALTER EGO Avatar Transformations
In 2021, FOX Entertainment launched the world’s first-ever avatar singing competition series. Using…
Animation
Behind Every Name: Animated Personal Stories from the Holocaust
A 2020 survey revealed that 41% of young Americans did not know that 6 million Jews were murdered d…
Animation
Cannabis in Common
For the first. time. ever. the federal legalization of cannabis was actually in our sights in 2021 …
Animation
Chicago Fire FC Crest Project
After it became clear the Chicago Fire's initial brand redesign in 2019 was not successful, the Clu…
Animation
Comedy Central's Tales from the Trip
Comedy Central gives audiences access to a world of super funny, personally relatable, culturally r…
Animation
Fenty Skin's Innovation on ASMR
After a monumental year launching Fenty Skin during a pandemic, driving global awareness, and creat…
Animation
Foot Locker Flow Original
Foot Locker set our distinctively celebrate Latinx Heritage Month and give this year’s heritage cel…
Animation
Harry Potter Magical Movie Moments
November 2021 marked twenty years since The Boy Who Lived made his on-screen debut in Harry Potter …
Animation
Invisible Universe: Your New Favorite Animations on Social Media
What do Serena Williams, Jennifer Aniston, Karlie Kloss, Dani Alves, and the D’Amelio family have i…
Animation
KiwiCo
KiwiCo offers hands-on STEAM projects that put the FUN in learning the FUNdamentals of the universe…
Animation
Shyn – Pearly Whites
Shyn is a new, Black-owned oral hygiene brand that wanted to address the pink elephant in the room …
Animation
Sleepytime Bear
The Celestial Seasonings brand, while iconic and trusted in the tea category, didn’t resonate as mu…
Animation
VOA Unpacked: Life as a Refugee
Today, civil strife, ethnic conflicts, political repression, dire economic conditions, and climate …
Animation
“The History of…” Content Series
In 2021, FOX ENTERTAINMENT launched a first-of-its-kind, high-stakes and fast-paced half-hour game …